As a kid, he bought old bicycles, lawn mowers, and go carts, brought them back to life then sold them. He started his young salesman journey through placing ads in the little Atlanta advertising book, where people then contacted him to buy whatever he was selling at the time.
On top of his young entrepreneur skills, at 19 Craig took on the role of running his father’s shop at Sagon Motorhomes. He knew from the beginning of managing the shop that he did not want to become a motorhome salesman, so he decided to rent a bay from his uncle to start selling big trucks on his own. After 3 years, he decided he wanted to expand his sales by starting his own business at the age of 22, the birth of Sagon Trucks & Equipment began with a small loan from his super supporting father.
He applied for a business license and a dealer’s license with the help of his eldest brother. Craig recalls that he worked 7 days a week, barely taking any money home. He sold old beat up dump trucks and road tractors that he restored. He searched for old treasures that he could fix at county sales and bought trucks that most times didn’t even run.
A memory that really stands out is the time he went to one sale that had 15 dump trucks that didn’t even run; some of the trucks didn’t even have rear ends or transmissions. Craig approached the auctioneer and asked if he could work on the trucks there then drive them home once they would run, he said the auctioneer looked at him, laughed, then said, “if you can get these old trucks running, you can work here as long as you want, but good luck to you!”
He was determined to bring his dream of his own business to life just as he did to the old trucks. Craig bought parts out of junk yards and it took him a couple of weeks, but he drove every single truck out of the auctioneer’s yard while the once doubtful auctioneer’s mouth hung wide open. The auctioneer even told him he was going to fire his mechanics!
Craig looked at his inventory of bucket trucks, road tractors, and dump trucks, then told his dad that he really enjoyed working on bucket trucks the most because of the tree guys, cable guys, and power guys that purchase them.
When you purchase a truck from Sagon Trucks & Equipment you know the truck is in great condition & isn’t just a truck with a shiny paint job. A lot of the sales made at Sagon Trucks lead to life long friendships with the family owned business. The atmosphere at Sagon Trucks & Equipment is a blue collar, American owned, brotherhood of qualified mechanics. When comparing Sagon Trucks to competitors, you will never be just a number on a sales ticket to Craig and his guys. Sagon Trucks & Equipment embodies the American dream and the hard work that comes with turning that dream into reality!